Web Design Made Easy: Advice You Can Use
If you find yourself needing to create many similar pages in a subsection of your site, use one of those pages as a template. You don’t have to generate fresh HTML code for each and every page. You can copy the main portion of the code, make some tweaks to it, and save it to a new file. You can re-use a single “master” set of code to churn out a virtually unlimited number of pages.
Each web page that is designed should be validated. A lot of WYSIWYG editors will put a bunch of junk code on the design of your site. If you use a WYSIWYG editor, go the extra mile and validate your site code through a service. The W3C’s web site has an HTML validation widget that will validate your pages at no cost.
Build small sites at first, analyze what worked and what didn’t. Try starting with a couple basic pages that just have text in order to see how you do.
Eliminate pop-up windows from all pages on your site to create a user-friendly experience. While you might see these as valuable in some form or another, most people find them rather annoying. When you add pop-up windows to your website, you run the risk of frustrating people to the point that they won’t come back.
An attractive, easy-to-use website should be your goal. If your site is difficult to use or unattractive, people won’t stick around. Avoid frustrating your visitors by providing the information they need in a simple, straightforward manner.
Link your logo to your home web page. Nowadays, most users expect logos to have a clickable link to the home page. It’s frustrating to click on a logo and have nothing happen, and this saves you from adding a ‘home’ link. Logos that you can click on will make the site more navigable.
Color combinations are key in branding your website. You want to make sure that your text is easily visible against your background colors. Using a dark text color on a lighter background is generally easier to read than the opposite. If you have doubts about your color scheme, run it by a few people and see what they think of it.
If you are having a company or designer work on your web page, make sure to pay your invoices on time and in full. This company is maintaining your presence online! When you are in arrears with them, their obligation to handle issues or upkeep on your site is going to be relieved. Paying bills on time will help you build rapport with the company and have them be eager to service you.
Captchas are useful for preventing automated registration, but should be used sparingly. Visitors dislike captchas, and dislike the feeling that they must solve a complicated problem just to see a web page. Unless visitors are already addicted to your site, they will probably leave your site in search of simpler pastures.
To get repeat visitors, use an e-mail newsletter. By giving your visitors an opportunity to keep current on your site offerings, you increase their loyalty. Stick the sign-up form in a spot that’s out of the way, such as in a sidebar, and keep good records of those who sign up. Make sure the newsletter only goes to those who actually asked for it, or you’re going to get some serious blowback.
Do not underestimate the value of a website that loads fast, with no slowdowns. If your visitors are waiting forever while something is loading on your site, there is a good chance they will quickly leave and never return.
Use a basic, simple layout for your website so it’s easy to change and expand. You are going to want to begin with the basics and then move on and become advanced later when you are better and become more accustomed with the web design process.
After reading this article you should feel confident in your ability to create a winning website. You are ready to set a budget, look for more good advice, and start making notes on what you want out of your site. Get started on creating the best website possible for your business without any costly expenses.
This article has been assembled through the eCommerce strategy team so if you need to know more get in touch.